Influencing Factors Increasing Popularity on Facebook - Empirical Insights from European Users.
Rainer SchmidtMichael MöhringRalf-Christian HärtingChristopher ReichsteinBarbara KellerPublished in: BIS (2016)
Keyphrases
- influencing factors
- social media
- social networking sites
- social network sites
- end users
- social networking
- social networking websites
- novice users
- online social
- smart phones
- user experience
- daily life
- theoretical analysis
- social communities
- crowd sourcing
- user profiles
- user requirements
- cost effective
- user interface
- low cost
- internet users
- search engine
- information technology
- recommender systems
- social web
- user groups
- user interaction
- online social networks