Trust or consequences? Causal effects of perceived risk and subjective norms on cloud technology adoption.
Shuyuan Mary HoMónica Ocasio VelázquezCheryl BoothPublished in: Comput. Secur. (2017)
Keyphrases
- perceived risk
- technology adoption
- perceived usefulness
- causal effects
- subjective norm
- factors affecting
- causal relations
- factors that affect
- negative impact
- attitudes toward
- user satisfaction
- cloud computing
- structural equation modeling
- factors that influence
- causal relationships
- technology acceptance
- university students
- user acceptance
- observational data
- information quality
- causal models
- positive effects
- factors influencing
- probabilistic model
- negative consequences