On Applying Experience Sampling Method to A/B Testing of Mobile Applications: A Case Study.
Myunghee LeeGerard J. KimPublished in: INTERACT (2) (2015)
Keyphrases
- mobile applications
- user experience
- mobile devices
- mobile phone
- m learning
- mobile users
- smart phones
- context aware
- mobile platform
- location based services
- battery life
- mobile platforms
- case study
- mobile environments
- mobile services
- interaction design
- wireless technologies
- user interaction
- android platform
- mobile technologies
- power consumption
- user behavior