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Can Payment-per-Click Induce Improvements in Click Fraud Identification Technologies?
Min Chen
Varghese S. Jacob
Suresh Radhakrishnan
Young U. Ryu
Published in:
Inf. Syst. Res. (2015)
Keyphrases
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credit card
search engine
fraud detection
web search
data mining
anomaly detection
electronic commerce
emerging technologies
vertical search
user behavior
payment scheme