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The Influence of Social Media on Collective Action in the Context of Digital Activism: An Affordance Approach.
Manju Ahuja
Pankaj C. Patel
Ayoung Suh
Published in:
HICSS (2018)
Keyphrases
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social media
contextual information
social context
social networking
context sensitive
context dependent
information diffusion
data sets
neural network
social networks
multimedia
digital content
factors influencing
viral marketing