Dual roles of users in online brand community and knowledge sharing behavior.
Zhengtao HanWuyi ZhangBin HuPublished in: Kybernetes (2019)
Keyphrases
- knowledge sharing
- community members
- share knowledge
- online communities
- information sharing
- knowledge management
- virtual communities
- social awareness
- information exchange
- knowledge transfer
- learning community
- social networking sites
- social software
- online learning
- e learning
- sharing knowledge
- social capital
- social roles
- knowledge workers
- inter organizational
- share information
- knowledge building
- knowledge creation
- online social
- tacit knowledge
- photo sharing
- social web
- collaborative filtering
- social media
- knowledge exchange
- incentive mechanism
- case study
- decision making
- artificial intelligence