Annoyed Users: Ads and Ad-Block Usage in the Wild.
Enric PujolOliver HohlfeldAnja FeldmannPublished in: Internet Measurement Conference (2015)
Keyphrases
- targeted advertising
- behavioral targeting
- usage patterns
- sponsored search
- contextual advertising
- end users
- online advertising
- display advertising
- recommender systems
- information systems
- novice users
- usage data
- user feedback
- information access
- user interface
- search engine
- information overload
- daily life
- user experience
- user behavior
- user interaction
- social media
- keywords
- advertising campaigns
- multimedia