The Influence of Perceived Risk, Trust, E-Wom, and Awareness on Behavioral Intention to Cryptocurrency.
Edelin SantosoJenny Lucilia ErindaTommy AndrianPublished in: ICEME (2023)
Keyphrases
- perceived risk
- perceived usefulness
- consumer behavior
- behavioral intention
- factors affecting
- factors that affect
- attitudes toward
- user satisfaction
- structural equation modeling
- theory of planned behavior
- social networking sites
- user acceptance
- information sources
- university students
- technology adoption
- computer self efficacy
- negative impact
- product reviews
- technology acceptance
- technology acceptance model
- statistically significant
- information systems