Intertwined viral marketing in social networks.
Jiawei ZhangSenzhang WangQianyi ZhanPhilip S. YuPublished in: ASONAM (2016)
Keyphrases
- viral marketing
- social networks
- influence maximization
- online social networks
- information diffusion
- diffusion models
- influence propagation
- social media
- greedy algorithm
- influential nodes
- social network analysis
- social networking
- social influence
- network structure
- social interaction
- information flow
- keywords
- text mining
- image segmentation