Diffusion in Social Networks with Competing Products.
Krzysztof R. AptEvangelos MarkakisPublished in: SAGT (2011)
Keyphrases
- social networks
- information diffusion
- viral marketing
- diffusion models
- influence maximization
- information propagation
- social media
- diffusion model
- diffusion processes
- online social networks
- early adopters
- social network analysis
- diffusion process
- network dynamics
- community detection
- network structure
- anisotropic diffusion
- social networking
- social interaction
- customer requirements
- website
- long tail
- product information
- heterogeneous networks
- social networking sites
- link prediction
- case study