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Blurring lines between fiction and reality: Perspectives of experts on marketing effectiveness of virtual influencers.
Evangelos Moustakas
Nishtha Lamba
Dina Mahmoud
C. Ranganathan
Published in:
Cyber Security (2020)
Keyphrases
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image restoration
website
long term
virtual environment
domain experts
social network analysis
adventure game
data mining
decision making
social media
e government
augmented reality
knowledge sharing
human experts
social capital