Competitive Influence Maximization on Online Social Networks under Cost Constraint.
Bo-Lun ChenYiyun ShenMin JiJi-Wei LiuYongtao YuYue ZhangPublished in: KSII Trans. Internet Inf. Syst. (2021)
Keyphrases
- online social networks
- influence maximization
- viral marketing
- social networks
- information propagation
- network structure
- social networking
- greedy algorithm
- social relationships
- influence propagation
- social media
- social relations
- social network analysis
- social graphs
- online social
- seed set
- user activity
- diffusion model
- social networking sites