How social influence and personality affect users' social network fatigue and discontinuance behavior.
Sajad ShokouyarSeyed Hossein SiadatMojde Khazeni RazaviPublished in: Aslib J. Inf. Manag. (2018)
Keyphrases
- social influence
- social networks
- social interaction
- social behavior
- online communities
- social relations
- social factors
- social relationships
- network structure
- social influences
- social psychology
- online social
- user preferences
- influence propagation
- social media
- viral marketing
- social network data
- personality traits
- social network analysis
- social graph
- social ties
- virtual communities
- online social networks
- behave differently