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Increasing Repurchase Intention Through Personal Selling Capability, Customer Engagement, and Brand Trust.
Alifah Ratnawati
Erma Sri Hastuti
Noor Kholis
Published in:
CISIS (2022)
Keyphrases
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marketing strategies
trust model
electronic commerce
customer satisfaction
customer service
learning environment
personal information
personality traits
perceived risk
website design
trust evaluation
information systems
potential customers
user engagement