Doing their bidding: An empirical examination of factors that affect a buyer's utility in Internet auctions.
Robert J. KauffmanCharles A. WoodPublished in: Inf. Technol. Manag. (2006)
Keyphrases
- factors that affect
- internet auctions
- electronic commerce
- auction mechanisms
- online auctions
- utility function
- multi attribute
- mechanism design
- combinatorial auctions
- perceived usefulness
- business models
- intelligent agents
- combinatorial optimization
- genetic algorithm
- game theory
- multi dimensional
- winner determination
- multi agent