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Influence of consumer reviews on online purchasing decisions in older and younger adults.

Bettina von HelversenKatarzyna AbramczukWieslaw KopecRadoslaw Nielek
Published in: Decis. Support Syst. (2018)
Keyphrases
  • consumer reviews
  • product reviews
  • online stores
  • online retailers
  • machine learning
  • information retrieval
  • electronic commerce
  • age groups
  • online consumer
  • data sets
  • online shopping
  • consumer trust