Validating the Relationship between Information Quality and Trust: The Moderating Effect from Customer Orientation.
Shun CaiXina YuanKyounghee ChuPublished in: EC-Web (2012)
Keyphrases
- information quality
- customer satisfaction
- service quality
- information systems
- success factors
- user satisfaction
- electronic commerce
- factors affecting
- perceived usefulness
- knowledge transfer
- machine learning
- active learning
- subjective norm
- online shopping
- internet shopping
- data mining
- marketing strategies
- trust model
- attitudes toward
- decision making