If the App Fits - Business Mobile Application Assimilation and Value Creation in SMEs.
David EgbertStefanie PaluchPublished in: ICIS (2019)
Keyphrases
- mobile applications
- small and medium sized enterprises
- mobile devices
- user experience
- mobile apps
- mobile phone
- business models
- small and medium enterprises
- context aware
- knowledge management
- m learning
- mobile users
- business intelligence
- technological innovation
- mobile environments
- electronic commerce
- information technology
- information systems
- smart phones
- business processes
- business process
- mobile services
- decision making
- mobile platforms
- android platform
- mobile platform
- artificial intelligence
- data mining
- life cycle
- mobile technologies
- end users
- competitive advantage
- unstructured data
- business applications
- location based services
- case study
- supply chain