Login / Signup
From Structural Assurances to Trusting Beliefs: Validating Persuasion Principles in the Context of Online Shopping.
Eldon Y. Li
HsiuJu Rebecca Yen
Chia-Chang Liu
Laurence F. K. Chang
Published in:
PACIS (2013)
Keyphrases
</>
online shopping
customer satisfaction
service quality
context aware
third party
context sensitive
internet usage
theory of planned behavior
shopping behavior
web services
user centric
online consumer