Beyond CPM and CPC: determining the value of users on OSNs.
Diego Sáez-TrumperYabing LiuRicardo Baeza-YatesBalachander KrishnamurthyAlan MislovePublished in: COSN (2014)
Keyphrases
- online social networks
- recommender systems
- end users
- daily life
- user interaction
- information access
- user requirements
- social media
- rapid growth
- user interface
- user generated content
- user studies
- novice users
- mobile phone
- user feedback
- information overload
- query formulation
- user groups
- user activity
- micro blogging
- online social networking