Understand User Preference of Online Shoppers.
Melody Y. KiangJenny GilsdorfRobert T. H. ChiPublished in: EEE (2004)
Keyphrases
- user preferences
- user behavior
- recommender systems
- collaborative filtering
- online shopping
- user profiles
- user behaviour
- recommendation systems
- user feedback
- user interests
- social influence
- preference models
- preference model
- decision making
- personalized recommendation
- user specific
- decision makers
- content based filtering
- real time