Two Worlds of Trust for Potential E-Commerce Users: Humans as Cognitive Misers.

Ben Q. Liu Dale L. Goodhue

Published in: Inf. Syst. Res. (2012)

Keyphrases

end users
product information
user interaction
daily life
information sources
trust relationships
user experience
trust model
human users
virtual communities
human level intelligence
internet usage
cognitive systems
user acceptance
online services
user interface
electronic commerce
user profiles
social media