Predicting Consumers' Decision-Making Styles by Analyzing Digital Footprints on Facebook.
Yuh-Jen ChenYuh-Min ChenYu-Jen HsuJyun-Han WuPublished in: Int. J. Inf. Technol. Decis. Mak. (2019)
Keyphrases
- decision making
- social media
- social networks
- decision makers
- decision support system
- online social networks
- social networking
- supply chain
- assisted learning
- online shopping
- social networking sites
- multi criteria
- information processing
- decision support
- business intelligence
- decision process
- fuzzy logic
- multimedia
- privacy policies
- information goods
- neural network