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Social Media Marketing Activities to Tie-in Brand Commitment: A Brand Experience Mediation.
Annisya Erobathriek
Christian Haposan Pangaribuan
Elfindah Princes
Published in:
ICIMTech (2023)
Keyphrases
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social media
social media streams
brand image
neural network
social networks
website
big data
social networking
data gathering
social media platforms
data mining
human activities
daily life
user generated content
social activities
social media data