How do text characteristics impact user engagement in social media posts: Modeling content readability, length, and hashtags number in Facebook.
Dimitris C. GkikasKaterina TzafilkouProkopis K. TheodoridisAristogiannis GarmpisMarios C. GkikasPublished in: Int. J. Inf. Manag. Data Insights (2022)
Keyphrases
- social media
- user generated content
- social media platforms
- user generated
- user comments
- social networking sites
- small number
- maximum number
- social networks
- social media content
- social media data
- online social
- blog posts
- social web
- online social networks
- online forums
- semantic information
- text mining
- reputation management
- keywords
- information retrieval
- microblog posts
- textual information
- social networking
- social context
- total length
- metadata