Developing the Causal Model of Online Store Success.
Cheolho YoonSanghoon KimPublished in: J. Organ. Comput. Electron. Commer. (2009)
Keyphrases
- causal models
- online stores
- causal discovery
- causal relationships
- causal structure
- conditional independence
- physical systems
- structural equation models
- directed acyclic graph
- structural model
- causal relations
- website
- causal graph
- structural equation modeling
- website design
- observed variables
- customer satisfaction
- electronic commerce
- markov chain
- collaborative learning
- probability distribution