How does the value co-creation of e-commerce platform and manufacturers affect channel performance? The moderating role of innovation capability and market turbulence.
Leinan ZhangWei YangLiu YangLingyu GaoPublished in: Electron. Commer. Res. Appl. (2022)
Keyphrases
- market share
- technological innovation
- electronic markets
- agent mediated
- electronic commerce
- small and medium sized
- real time
- case study
- driving force
- multi channel
- decision making
- communication channels
- business models
- third party
- channel coding
- knowledge management
- strategic decisions
- supply chain
- information technology
- online banking