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A Taiwanese Empirical Study of Online Group Buying from the Perspectives of Organizational Culture and Transformational Leadership.
Mu-Li Yang
Published in:
J. Electron. Commer. Organ. (2014)
Keyphrases
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empirical studies
group buying
electronic commerce
organizational culture
empirical analysis
business models
test bed
online learning
language learning
real world
statistically significant
multi attribute
college students
organizational learning
auction mechanisms
information technology
improve quality
cooperative