Effects of perceived ease of use on SNSs-addiction through psychological dependence, habit: the moderating role of perceived usefulness.
Abdul Hameed PitafiShamsa KanwalAli Nawaz KhanPublished in: Int. J. Bus. Inf. Syst. (2020)
Keyphrases
- perceived usefulness
- continuance intention
- positive effects
- factors affecting
- factors that affect
- attitudes toward
- questionnaire survey
- user satisfaction
- technology acceptance
- online gaming
- structural equation modeling
- university students
- user acceptance
- learning experience
- technology adoption
- computer self efficacy
- technology acceptance model
- theoretical and practical implications
- subjective norm
- information quality
- dependent variables
- factors influencing
- statistically significant
- social media
- perceived risk
- theory of planned behavior
- cognitive style
- information systems
- online shopping
- service quality
- multimedia