Business Plan: The Establishement of a Rabbit Farm and the Marketing of Innovative Rabbit Meat Products and Sausages.
Maria SpiliotiEvangelos ZoidisGeorge PapadomichelakisKostas TsiboukasPublished in: HAICTA (2017)
Keyphrases
- consumer behavior
- telecommunications industry
- marketing campaigns
- customer support
- customer relationship management
- human subjects
- decision making
- high tech
- online marketing
- competitive environment
- data mining
- customer loyalty
- customer base
- information systems
- business process
- cross selling
- marketing strategies
- business processes
- customer behavior
- direct marketing
- customer service
- return on investment
- electronic commerce
- plan recognition
- customer retention
- tourism industry
- social media
- small and medium sized
- business intelligence
- potential customers
- competitive advantage
- customer satisfaction
- search engine marketing
- credit risk
- business owners
- viral marketing