IoT and Modern Marketing: Its Social Implications.
Anooksha Yogesh RathodShubham PandyaNishant DoshiPublished in: ICACT (2020)
Keyphrases
- social media
- social networks
- social interaction
- management system
- website
- data mining
- big data
- cloud computing
- decision making
- long term
- information systems
- customer relationship management
- potential customers
- data analysis
- knowledge sharing
- neural network
- social networking
- learning community
- marketing strategies
- customer behavior
- telecommunications industry