Social Co-Browsing in Online Shopping: the Impact of Real-Time Collaboration on User engagement.
Stefan SeedorfChristian ThumThimo SchulzeLea PfrognerPublished in: ECIS (2014)
Keyphrases
- online shopping
- real time
- user engagement
- faceted search
- customer satisfaction
- information sharing
- knowledge sharing
- social networks
- user experience
- personal information
- service quality
- satisfaction degree
- social interaction
- shopping behavior
- consumer behavior
- online communities
- virtual communities
- statistically significant
- user interaction
- social media
- control system
- digital libraries
- databases