Will Digital Fluency Influence Social Media Use?: An Empirical Study of WeChat Users.
Yan LiHua (Jonathan) YeAoyan LiuXueping YangXinwei WangPublished in: Data Base (2018)
Keyphrases
- social media
- user generated content
- user participation
- social influence
- social media data
- viral marketing
- user experience
- user interaction
- online social
- social media platforms
- social networks
- user generated
- social networking sites
- online social media
- social networking
- digital content
- prior studies
- digital information
- information diffusion
- end users
- collaborative filtering
- crisis management
- social context
- web content
- internet users
- online social networks
- big data