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A survey of game-theoretic models of cooperative advertising.

Steffen JørgensenGeorges Zaccour
Published in: Eur. J. Oper. Res. (2014)
Keyphrases
  • game theoretic
  • game theory
  • cooperative
  • decision problems
  • multi agent systems
  • probabilistic model
  • nash equilibrium
  • nash equilibria
  • minority game
  • pure nash equilibrium