Login / Signup
Increasing the Acceptance of Assistive Robots for Older People Through Marketing Strategies Based on Stakeholder Needs.
Sebastian Glende
Isabel Conrad
Livia Krezdorn
Susann Klemcke
Carola Krätzel
Published in:
Int. J. Soc. Robotics (2016)
Keyphrases
</>
marketing strategies
direct marketing
autonomous robots
mobile robot
life cycle
customer satisfaction
customer relationship management
real world
artificial intelligence
decision trees
decision making
knowledge base
learning process
markov chain
customer base