What Factors Influence Social Presence in the Live E-Commerce Scene?
Jinjing YangChensang YeJie LvCong CaoPublished in: IC4E (2022)
Keyphrases
- social presence
- student satisfaction
- social interaction
- computer mediated
- instant messaging
- computer mediated communication
- collaborative learning
- social learning
- distance learning
- college students
- discussion forums
- video sequences
- positive effects
- communication tools
- learning community
- online learning
- significantly higher
- distance education
- factors that affect
- factors affecting
- perceived usefulness
- learning styles
- multimedia
- content analysis
- learning outcomes
- higher education
- image sequences