Investigating the brand evangelism effect of community fans on social networking sites.
Li-Chun HsuPublished in: Online Inf. Rev. (2019)
Keyphrases
- social networking sites
- social software
- social networking
- online social
- social networks
- social media
- online social networks
- internet users
- instant messaging
- social recommendation
- young adults
- online communities
- community detection
- online communication
- social activities
- social relations
- knowledge sharing
- data collection
- knowledge management
- web search
- e learning