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The Good, the Bad, and the Expert: How Consumer Expertise Affects Review Valence Effects on Purchase Intentions in Online Product Reviews.
Paul E. Ketelaar
Lotte M. Willemsen
Laura Sleven
Peter Kerkhof
Published in:
J. Comput. Mediat. Commun. (2015)
Keyphrases
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online product reviews
customer reviews
purchase behavior
opinion mining
electronic commerce
sentiment classification
product reviews
online shopping
purchase decision
customer satisfaction
online stores
information extraction
sentence level