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Exploring the Online Micro-targeting Practices of Small, Medium, and Large Businesses.
Salim Chouaki
Islem Bouzenia
Oana Goga
Beatrice Roussillon
Published in:
Proc. ACM Hum. Comput. Interact. (2022)
Keyphrases
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online learning
online services
case study
internet commerce
neural network
small number
electronic commerce
real time
data sets
genetic algorithm
business models
business world
small and medium sized
advertising campaigns