Research on Correlation between Customer Satisfaction and Brand Loyalty of Service with Experience Qualities.
Yang YongPublished in: ICEE (2010)
Keyphrases
- customer satisfaction
- service quality
- online shopping
- customer service
- service providers
- user satisfaction
- product design
- customer retention
- customer reviews
- competitive advantage
- information systems
- marketing strategies
- electronic commerce
- data management
- customer support
- internet banking
- quality of service
- information quality
- decision making
- core competence
- customer loyalty