Customer Satisfaction in Virtual Environments: A Study of Online Investing.

Sridhar Balasubramanian Prabhudev Konana Nirup M. Menon

Published in: Manag. Sci. (2003)

Keyphrases

virtual environment
customer satisfaction
virtual reality
virtual world
computer graphics
multi user
real time
online learning
service quality
virtual objects
information systems
key factors
role play
virtual training