An empirical study of purchase behaviour on social platforms.

Vladlena Benson Jean-Noël Ezingeard Chris Hand

Published in: Inf. Technol. People (2019)

Keyphrases

social interaction
social media
electronic commerce
social networking
neural network
social networks
social dynamics
learning community
social relationships
social capital
user behaviour
databases
decision making
human behavior
social context
social groups