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Evaluation of Word-of-Mouth Influence of Cross-Border E-commerce Products Based on Social Network Data Analysis.
Weiwei Zhang
Yuanting Lu
Lingming Cao
Hui Li
Published in:
ADHIP (1) (2023)
Keyphrases
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data analysis
cross border
social networks
viral marketing
product information
social influence
online social networks
information diffusion
data mining
social network analysis
electronic commerce
case study
data collection
product recommendation
product search
machine learning
data processing
consumer behavior