Influence maximization in multiple online social networks.
Dung T. NguyenSoham DasMy T. ThaiPublished in: GLOBECOM (2013)
Keyphrases
- online social networks
- influence maximization
- viral marketing
- social networks
- information propagation
- greedy algorithm
- network structure
- social networking
- social media
- social relationships
- diffusion model
- social ties
- influence propagation
- social relations
- social networking sites
- social influence
- malicious activities