Web site personalization based on link analysis and navigational patterns.
Magdalini EirinakiMichalis VazirgiannisPublished in: ACM Trans. Internet Techn. (2007)
Keyphrases
- navigational patterns
- link analysis
- usage data
- web pages
- web mining
- website
- web personalization
- web usage mining
- web users
- web usage data
- ranking algorithm
- text mining
- link structure
- web graph
- search engine
- navigational behavior
- web data
- graph mining
- pagerank algorithm
- web logs
- web server
- user profiles
- data mining
- log files
- web usage
- social network analysis
- web objects
- web log data
- web search