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Do direct and indirect network externalities matter? Unpacking the causal antecedents of perceived gratifications and user loyalty toward mobile social media.
Hua Pang
Published in:
Aslib J. Inf. Manag. (2024)
Keyphrases
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social media
user satisfaction
service quality
user preferences
information systems
social networks
end users
mobile learning
user experience
network externalities
web services
mobile devices
computing environments
online services