Enabling Privacy Preserving Mobile Advertising via Private Information Retrieval.
Imdad UllahBabil Golam SarwarRoksana BoreliSalil S. KanhereStefan KatzenbeisserMatthias HollickPublished in: LCN (2017)
Keyphrases
- privacy preserving
- mobile advertising
- private information retrieval
- user privacy
- privacy preserving data mining
- vertically partitioned data
- privacy preservation
- sensitive data
- data privacy
- private information
- database
- peer to peer
- privacy concerns
- sensitive information
- internet advertising
- cryptographic protocols
- metadata
- databases