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Advertising in Location-Based Games: An Exploration in Pokémon GO.
John Dunham
Jiangnan Xu
Konstantinos Papangelis
David I Schwartz
Published in:
CHI Extended Abstracts (2022)
Keyphrases
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video games
computer games
nash equilibrium
game theory
game design
nash equilibria
educational games
leader follower
perfect information
game development
game theoretic
game playing
social networking
data mining
digital games
multi agent systems
imperfect information
cooperative
information retrieval