E-commerce Recommendation with Weighted Expected Utility.
Zhichao XuYi HanYongfeng ZhangQingyao AiPublished in: CIKM (2020)
Keyphrases
- expected utility
- utility function
- decision theoretic
- decision theory
- decision makers
- customer preferences
- product recommendation
- conditional plans
- risk aversion
- pareto optimal
- optimal strategy
- influence diagrams
- recommender systems
- utility theory
- belief functions
- genetic algorithm
- neural network
- sensitivity analysis
- objective function
- data mining
- theoretical framework
- rough sets
- probabilistic model
- decision making
- subjective probabilities