From IT Assets to Business and Economic Value.
Hanan MaozTsipi HeartDavid GefenNava PliskinPublished in: MCIS (2010)
Keyphrases
- international trade
- business processes
- electronic commerce
- business process
- decision making
- business intelligence
- business models
- data mining
- social responsibility
- strategic decisions
- business transactions
- return on investment
- information systems
- technological innovations
- real world
- cross selling
- business applications
- competitive advantage
- business rules
- business environment
- activity monitoring
- financial information